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DHL and Harlequins deal brokered by Treble

DHL, the world’s leading express and logistics company, has a strong heritage and association with world rugby.

Since the 2012/13 season they have been the official logistics partner to Harlequins, the world famous rugby club based in London.  In 2014/15 DHL became the main partner and shirt sponsor of Harlequins, and extended their sponsorship for a further period of 5 years.

Another successful deal brokered by The Treble Group.

Africa As One

1 Billion People. 50 000 km. 45 countries. Together with DHL Express, we’re uniting Africa and rugby fans as one.

In the build up to the 2015 Rugby World Cup, the Treble Group are helping DHL Express to pioneer a unique journey throughout Africa, driving 3 Land Rovers through 45 countries over 45 weeks. The aim of this project is to deliver rugby to Africa and Africa to the rugby world and uniting the fans as one.

In each country, the team has spread the love of the game through activations such as rugby clinics and rugby fun days with around 200 to 400 adults and children in attendance. We have travelled to 18 countries so far and there are 27 more amazing countries to inspire and unite through the love of rugby.

“It’s the one stop rugby shop” says Louise Otter, our Treble Group representative and the team captain, when describing the activations in each African country. Children are able to experience the game first hand and just have fun whilst learning valuable life skills.

Louise has described the experience as being the most incredible thing she has ever done. Each week she has met new people, inspired the youth, uncovered weird and wonderful cultures, seen breathtaking views and received amazing hospitality. Her highlights are “I love giving the kids bags and stationary and getting a cuddle. Being on the road and seeing places most people will never get to see, as they are so remote, is awesome.  The challenge each week of organising a function in a different country is a nice personal achievement as well as getting the team to each country by road.”

The team has arrived at the Réunion Island this week and we wish them all the best for the last leg of their great trek through Africa. Continue to inspire and unite.

Treble and DHL activate the 2014 Absa Currie Cup Final

The Treble Group alongside DHL and WP Rugby helped plan and activate the Absa Currie Cup Final 2014. This match saw DHL WP take on The Golden Lions at DHL Newlands on the 25 October 2014.

Game day saw thousands of DHL WP faithful come out in full force to support their boys in blue. The crowds were welcomed by the colourful DHL Minstrels entertaining the crowd throughout the streets of Newlands. Accompanying the energetic atmosphere were mass DHL promo handouts in and around the stadium

Fireworks, minstrels, Jimmy Nevis and of course the beautiful DHL Dancers were all present to bring some awesome entertainment to a sold out crowd. Exciting activations organized by Treble Group included a giant DHL WP flag floating across the stadium, the DHL dancers delivered onto the field by DHL vans the DHL Delivery Run, The yellow couch,100’s Bar and not forgetting the old favourites Castle Lawns and Club Newlands Lounge.

Treble Group proudly manages the running of all bar and food vendors at the DHL Newlands Rugby Stadium. We have successfully provided new and improved food and beverage options to ensure efficient and quality service options to all game goers.

Looking forward to 2015 season!

DHL Delivers Africa as One Episode 2

This is the second episode of DHL’s Africa as one series. The series follows the journey of a rugby ball as it makes its way through 45 African countries on its way to the Rugby World Cup 2015 in England.

The DHL Africa As One journey continues. On the menu for this episode is a locally known snack called: Magwinya and the man who made them famous Nkole Motaung. We also see how Mercy Ships are helping people improve their eye site with free eye test clinics and the former South African Springbok player Pieter Muller shows us how DHL is delivering Rugby to Africa

See the second episode right here: https://www.youtube.com/watch?v=-Kqmhx5cESg

DHL Delivers Africa as One Episode 1

This is the first episode of DHL’s Africa as one series. The series follows the journey of a rugby ball as it makes its way through 45 African countries on its way to the Rugby World Cup 2015 in England. This epic journey begins at the tip of the African continent in one of the most beautiful cities in the world, Cape Town South Africa.

DHL – Express
Creative Agency – 7DKS
Logistics and Activations – Treble
Production and Filming – Hammersmith and Elephant
DHL Africa

www.africaasone.com

See the first episode right here: https://www.youtube.com/watch?v=vET5h38Aikw

1 Billion people. 50 000 km. 45 Countries. 1 Continent. 1 Voice. 1 Ball. 1 Cup!

DHL, the official logistics partner of Rugby World Cup 2015, has embarked on an ambitious journey through 45 African countries, which starts in Cape Town and will end up in London in September 2015. The DHL Africa as One tour will see the team pass a single rugby ball from hand to hand while introducing Africa to the game of rugby.

As part of this campaign, the team from Treble Group and DHL will be driving across Africa in three Land Rover Discoveries, while capturing every step of the journey, every person, every place and every pass on film, in photographs and words, and then sharing this content with Africa and the world.

The seven-strong team left Cape Town on 7 October 2014 from the Cape Town DHL office and will be on the road for the next 11 months, engaging in various rugby and corporate responsibility activities. This journey in itself will be a test of endurance and commitment with the team having to face challenges from all quarters including terrain, security, health and safety.

The team is headed up by Louise Otter, Events Manager at Treble Group.

We wish the team well on their journey. Follow the hashtag on Twitter: #AfricaAsOne.

Nice to meet you Bill!

On its journey to London for the Rugby World Cup in 2015, the Webb Ellis Cup (or Bill as he is known), arrived in Cape Town in August as part of the global Trophy Tour. This initiative is in partnership with Land Rover and DHL.

Club Newlands was privileged to host Bill in our lounge, together with our valued sponsors and other guests.

Amongst the guests were Charles Brewer and his team from DHL,  Jacques Kallis, the world famous cricketer, Martin Corry, a World Cup rugby winner with England, Stuart Dugmore from Ola, Bennie van Graan from Builders Warehouse, Francois van Zyl from Cell C, Matthew Jewell from PenBev and Sacha du Plessis from Spur. Bill’s next stop was Argentina!

Treble and Club Newlands Kick Off the Super Rugby Season

In what has become one of the highlights of the Club Newlands calendar, Eaglevlei Wine Estate in Paarl played host to the 2014 Kick Off Party on Monday, 10 February 2014.

The evening gave DHL Stormers coach Allister Coetzee the opportunity to introduce his squad to the hundreds of fans in attendance as his team look forward to an exciting campaign ahead. 35 players were given their first official DHL Stormers jersey of the season by team captain Jean De Villiers and vice-captain Schalk Burger. The team, who kick off the season in Johannesburg against the Lions at Ellis Park, also took some time out to sign autographs and to thank the fans for their continued support throughout what will undoubtedly be a difficult campaign.

The night itself was enjoyed by all, with Bokradio guest DJ’s Scarra Ntubeni and Rynhardt Elstadt broadcasting live from the event and of course the Amazink cast who kept everyone entertained with their amazing musical performance

A big thank you must go out to the our sponsors; Castle, DHL, Landrover, Momentum, Adidas, Oudemolen, Powerade, Spur, PostNet, Bokradio for their unwavering support. Also thank you to everyone who attended what was another brilliant Kick Off Party. We hope to see you all back again next year.

DHL Clifton Beach Challenge

DHL Express, currently the sponsor of Western Province Rugby, including the DHL Stormers and DHL Western Province, celebrated their new partnership with Clifton Surf Lifesaving Club with the revival of the famous Clifton Beach Challenge.

Hundreds of people flocked to Clifton Fourth Beach on 19 January 2014 to witness the DHL Stormers go head to head with the DHL Clifton Surf Lifesaving Club, Adidas, Allan Gray, Good Hope FM and various bloggers in an afternoon of touch rugby.

Allan Gray walked away with the corporate challenge trophy while the DHL Stormers reigned supreme, winning the overall touch rugby challenge.

Congratulations to all the teams, especially the DHL Stormers. See you next year!

DHL revives Clifton Beach Challenge

Following statement was released by DHL Express

Cape Town, November 27, 2013 – DHL Express, currently the sponsor of Western Province Rugby, including the DHL Stormers and DHL Western Province, today announced two more local partnerships – their partnership with Clifton Surf Lifesaving Club and the revival of the famous Clifton Beach Challenge. The courier company, which first signed with WP Rugby in 2011, has been a supporter of theClifton Surf community over the last year helping deliver safety to the area’s beaches.

“We’ve seen major dividends from our sponsorship of the DHL Stormers, including the impact it’s had on the Western Cape community,” says Sumesh Rahavendra, Head of Marketing for DHL Express Sub-Saharan Africa, which is headquartered in Cape Town. “However, we’ve been looking to extend our impact in the region and Clifton, as the premier surf lifesaving club in the country, was an obvious choice. The partnership not only allows us great visibility from a branding perspective, but allows to help provide value to the Western Cape and its’ tourists, as the club looks after the safety and wellbeing of thousands of beachgoers every year.”

As part of the launch of the partnership, DHL has also sparked a revival of the legendary Clifton Beach Challenge. The Challenge, which used to see Springbok rugby players take on Clifton lifesavers, will now be known as the DHL Clifton Challenge, and will pit two of the company’s sponsored teams – DHL Stormers and DHL Clifton Surf Lifesaving – against each other in a fun game of touch rugby, flag contests and tug of war.

“Most Capetonians will remember the great tradition behind this challenge,” comments Allister Coetzee, head coach of the DHL Stormers. “It is a wonderful opportunity to renew this tradition and create some friendly rivalry between the two teams.”

The DHL Clifton Challenge, scheduled for Sunday 19 January, will not only include a day of touch rugby for spectators, but will boast a corporate touch rugby challenge,musical appearances, face painting and various activities for the entire family.

“It’s been nearly seven years since the tournament took place and Clifton Surf is ready and waiting for this opportunity,” comments Marc Truss, Chairman of the club. And his prospects of winning? “In the twenty years that the original tournament ran, we were only beaten twice. Those are fairly decent odds…”

The DHL Clifton Challenge, scheduled for Sunday 19 January, will not only include a day of touch rugby for spectators, but will boast a corporate touch rugby challenge,musical appearances, face painting and various activities for the entire family.

“It’s been nearly seven years since the tournament took place and Clifton Surf is ready and waiting for this opportunity,” comments Marc Truss, Chairman of the club. And his prospects of winning? “In the twenty years that the original tournament ran, we were only beaten twice. Those are fairly decent odds…”

As part of the launch of the partnership, DHL has also sparked a revival of the legendary Clifton Beach Challenge. The Challenge, which used to see Springbok rugby players take on Clifton lifesavers, will now be known as the DHL Clifton Challenge, and will pit two of the company’s sponsored teams – DHL Stormers and DHL Clifton Surf Lifesaving – against each other in a fun game of touch rugby, flag contests and tug of war.

“Most Capetonians will remember the great tradition behind this challenge,” comments Allister Coetzee, head coach of the DHL Stormers. “It is a wonderful opportunity to renew this tradition and create some friendly rivalry between the two teams.”

The DHL Clifton Challenge, scheduled for Sunday 19 January, will not only include a day of touch rugby for spectators, but will boast a corporate touch rugby challenge,musical appearances, face painting and various activities for the entire family.

“It’s been nearly seven years since the tournament took place and Clifton Surf is ready and waiting for this opportunity,” comments Marc Truss, Chairman of the club. And his prospects of winning? “In the twenty years that the original tournament ran, we were only beaten twice. Those are fairly decent odds…”